Utrecht, 6 October 2025 - During KreaDoe, the largest do-it-yourself (DIY) event in the Benelux, Royal Dutch Jaarbeurs presents a creative world first: Vullow, an innovativeve painting projector for painting techniques available to consumers in the Netherlands for the first time. From Wednesday 22 to Sunday 26 October 2025, Jaarbeurs in Utrecht will once again transform into a paradise for hobbyists. For five days, tens of thousands of visitors can find inspiration, discover the latest DIY trends and shop materials for their creative projects.
World first: Vullow projection painting for the first time in the Netherlands
An absolute world first this year is Vullow: a consumer projector specially developed to turn your own photos into paintings at home. Hans Ninaber of Vullow: "With Vullow, anyone can recreate a professional photo in six layers, a unique opportunity to get acquainted with this innovative technique. We have arranged for 100 copies to come to the Netherlands. Visitors who want a chance to win this can enter the draw via KreaDoe."
Inspiration and experience
Besides the world premiere Vullow, well-known influencer CreaChick launches a brand new colouring book, Jill presents her latest drawing journal and sticker book and Master Pastry Chef Robèrt van Beckhoven shows off his culinary talents. Marleen Rompen, trade fair manager KreaDoe: "It's not just about the product, but about the whole creative experience. Workshops, events and communities create encounters and connection. This is exactly what makes KreaDoe unique: the creative sector renews itself here."
The trend: fun and peace in making something with your own hands
KreaDoe is known as the place where generations come together to discover, learn and create. Visitors will find countless workshops, inspiration and materials for a variety of hobbies. From tufting and embroidery to working with laser printers: trends of today, combined with the revival of hobbies of the past. Children are also actively involved and can let their creativity run wild while playing. Marleen Rompen: "There is something special going on in the creative and DIY retail sector. People are looking for peace, authenticity and the pleasure of making something with their own hands. KreaDoe is the place where that need becomes a reality."
Kreadoe takes place from Wednesday 22 October to Sunday 26 October at Royal Jaarbeurs in Utrecht.
