Step into the world of Jaarbeurs
Over 100 years of extraordinary encounters
Royal Jaarbeurs was founded in 1916 to promote trade and industry. Now more than 105 years later, this ideal still forms the foundation of Jaarbeurs. We organise and facilitate a wide variety of (international) events. From meetings, workshops and training courses to conferences, business events, award ceremonies, shows and large-scale events and exhibitions. Every year, some 2.3 million visitors find their way to us. Really meeting each other is central to everything we do. Live and online.
How do we create those special encounters? In an inspired, sustainable and innovative way. Not for nothing have we been voted multiple winner of 'Best conference venue of the year' by the public.
Inspired
With personal attention, passion and empathy, we exceed expectations. We create an environment that inspires, makes an impact and leaves lasting memories.
Sustainable
We believe in a world where we treat each other and our environment with care. We strive for sustainable relationships with our customers, suppliers and the world around us.
Innovative
By combining our experience and knowledge with the latest digital technologies, we make our events and those of our clients ever more valuable.
What can we do for you?
Words cannot really capture that. Jaarbeurs must be experienced, lived and discovered. We organise and facilitate national and international trade and consumer fairs, conferences, events and meetings. Live and online. We serve the tastiest dishes in our own restaurants, offer a stage to the finest productions in the Beatrix Theatre and are a springboard for startups.
Jaarbeurs is the place for attending and organising special meetings. Our event location in Utrecht is suitable for a wide range of activities. From meetings, workshops and training courses to conferences, business events, award ceremonies, shows and large-scale events and exhibitions.
Organising your event at Jaarbeurs? "From MOTORbeurs Utrecht to ICT&Logistics, from the BouwBeurs to Cybersec, from the Nationale Onderwijs Tentoonstelling (NOT) to the Vakantiebeurs and from various care fairs to the TechniShow. We are at home in many markets.
Jaarbeurs 's trade and consumer fairs "With our various platforms, we want to bring parties together and set them in motion. We want to bring professionals in the various industries together, connect them and accelerate sustainable growth in the sector. We create new coalitions that share knowledge, cooperate and innovate.
Our exhibitions and online communities "We offer accommodation in the Jaarbeurs Innovation Mile (JIM) to innovative startups that invites them to share knowledge and look beyond their own borders. JIM is there for scale-ups, for start-ups, for knowledge institutes and educational institutions, for governments, for partnerships... In short, for everyone who wants to work together in a stimulating and dynamic environment in an open ecosystem on promising initiatives, new product-market combinations or innovative ideas in the field of the urban, smart, healthy and green society of the future.
Discover the JIM "
International
Jaarbeurs is not only active in the Netherlands, but also internationally. From our office in Utrecht, our 'Agrifood team' organises various international trade fairs for the agrifood sector (the entire food chain) in countries including Thailand, United Arab Emirates, Rwanda, Vietnam, Indonesia and the Philippines.
Jaarbeurs also has a stake in VNU Asia Pacific (VNU AP), a joint venture focused on organising international exhibitions and conferences in Southeast Asia. Based in Bangkok, VNU AP organises events in various sectors including cybersecurity, health & life sciences, animal husbandry and agriculture.
