Organise a
kick-off meeting

You also don't go shopping if you don't know what you need. It's the same with a kick-off. Formulate the goal and write down what you want to achieve. Is it a goal for the whole team, do you want to create clarity about a new project or are you going to inspire and motivate people? By formulating your goals clearly, you will also make better choices when organising the kick-off.

How do you organise the meeting? Make an agenda with enough space for specific parts. For example, presentations, introductions, interactive moments and a Q&A session. And don't forget the breaks and catering moments.

Look carefully at your goal, the amount of people and the atmosphere you need. Do you know that? Then you can pick an event location. Also look where your target group is coming from, whether it is easily accessible and whether it suits your needs. At Jaarbeurs we have different spaces you can use for a kick-off. Meeting rooms for example. And also large conference rooms or exhibition halls. It all depends on what you are looking for and what suits your kick-off.

You want people to talk about your kick-off for a long time to come. So don't forget the inspiring elements. Book speakers, for example. Or add an interactive session.

You can only get off to a good start once. So confusion about time or location is absolutely forbidden. Communicate clearly where it is, what it is and why you are doing this. And in addition, don't forget to pass on any instructions: what do you expect from the participants, preparation or no preparation?

You want to stay top-of-mind with the participants. Because the power lies in what happens after the kick-off. Follow up on agreements, distribute actions and send a summary. And not unimportantly: communicate about progress.