Organise
a reception

A reception with experience

When you choose Jaarbeurs, you are choosing more than just a venue—you’re partnering with a team rich in experience. Every day, we bring enthusiasm to creating memorable moments for your guests—whether through culinary bites, inspiring spaces, or exceptional hospitality.

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Why host a reception at Jaarbeurs?

Prime location

Located right next to Utrecht Central Station, with excellent accessibility by car and ample parking for your guests.

Focus on sustainability

Every decision is made with care—from sourcing to waste reduction—to ensure events are as sustainable as possible.

Tailored service

Let us know what you need—and we’ll take care of the rest, with custom service that removes the stress from planning

Venues for receptions at Jaarbeurs

Your reception venue can be modern and sleek or classically atmospheric, depending on your style:

Beatrix Theatre during the Golden Giraffe award ceremony

Beatrix Theatre

A reception paired with a captivating performance in our theatre hall guarantees long-lasting impressions. Additional adjacent spaces—like the Stage Entertainment Lounge, Expo Hall, Mies Bouwman Foyer, Royal Bar, or Queens Club—can be used to enhance your event with flair.

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An exhibition at Jaarbeurs's Polar Hall.

Media Plaza

For a vibrant and modern convention reception, Media Plaza delivers. Featuring warm reception rooms, the sleek Polar plenary hall, and the colourful Auditorium with Barzone foyer—you have full creative freedom.

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Supernova

Our most futuristic halls, including Expedition and Quest, feel like spaceships come to life. These modern rooms, like Mission and the TransitZone, are ideal for receptions, networking drinks, or transformed into a trade fair floor with stands.

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Speys

Whether it's a special reception, an inspiring networking reception, a sleek product launch or an intimate live music evening: it's all possible at Speys. With a standing capacity of up to 1,100 people and 520 seats, plus a spacious outdoor area, there is plenty of room for every event.

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Your inspiration tool

Ready to host a reception?

Discover what Jaarbeurs has to offer you. We look forward to seeing you soon!

Kelly van der Velden

Account manager

events@jaarbeurs.nl

+31 (30) 295 5881

Clinisys Customer Summit

As in previous years, we were very happy with the professional approach of Royal Jaarbeurs.

National Heat Congress

Perfect cooperation

KNMP Autumn Congress

A location that excels in collaboration, flexibility and its versatile nature. A warm team that think along with you.

Platform Formalities Officers

Thanks to the helpful and flexible staff of the Jaarbeurs, we had a great event.

SGP Youth Day

Very pleasant cooperation, friendly people and very professional.

ProRail

A very easy and flexible experience. Quick to react and flexible to make adjustments together at any time.

Fist against food poverty

Considerate, responsive, excellent service

4 tips for organising a reception

Your employees and partners have seen that office building often enough by now. So opt for an external event location. One that knows how to inspire. Or surprise. This will get your guests out of the daily grind. Now is the time for something different!

The cheese biscuit and a handful of peanuts are delicious, of course, but not innovative. So opt for something surprising. A creative amuse bouche, an exciting cocktail or maybe even a whole walking dinner. That is sure to put a smile on your guests' faces.

Want to get the conversation going? Then add interactive elements. For example, an activity with VR or AR glasses, a photobooth or simply an act such as live music or another performance. Too much of a good thing? Then hand out cards with questions for people to ask each other.

You can do a lot with the right lighting. For example, with the colour green. It is known for its calming and reassuring effects. It makes people feel safe and relaxed. Ideal for networking events, workshops, brainstorming sessions and ... yes: receptions.

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