Utrecht, 27 May 2025 - The Emigration Expo, Europe’s largest meeting point for the entire emigration industry, has been acquired by Royal Jaarbeurs. It is the exhibition for everyone looking to live, work, study and do business abroad, as Jaarbeurs CCO Herman Mantel, explains: "The Emigration Expo plays a unique role in connecting people with international ambitions to the right knowledge, networks and opportunities. The fair is an indispensable platform for anyone considering a new future abroad, and fits perfectly with our ambition to organise meaningful encounters that connect people and worlds." Having previously been held at Expo Houten, the next edition of the Emigration Expo will take place on 21 and 22 March 2026 at Jaarbeurs.
A familiar name, a new venue
The takeover marks an important step in the fair’s growth. Although the location is changing, the EmigratieBeurs will retain its familiar identity. Sterre van de Kerkhof will remain at the helm as the fair’s organiser and public face. Van de Kerkhof said: “During the last edition, we welcomed over 14,000 visitors. That was the moment when we realised we were ready to take the next step. Jaarbeurs offers years of expertise and a wonderful location; just under half an hour from Schiphol Airport, in the heart of the Netherlands, next to the central station, in the vibrant and historic city of Utrecht.”
A larger central location means more space for new international exhibitors and visitors to explore opportunities and take steps to live and work abroad. "The acquisition fits in with our strategic growth plans,” says Royal Jaarbeurs CCO Herman Mantel. “We see lots of potential in the Emigration Expo and are delighted to have Sterre on board. Her infectious enthusiasm and entrepreneurship have developed a close relationship with many exhibitors in recent years and I’m confident we can continue to grow the Emigration Expo together." Van de Kerkhof agrees: "The acquisition by Jaarbeurs marks the start of a new chapter for the Emigration Expo. The combination of a familiar formula and an inspiring new location offers plenty of opportunities for further growth and international expansion. Visitors and exhibitors can count on a familiar event in a renewed setting, where dreams of a future abroad come closer than ever."
Van de Kerkhof: "The acquisition by Jaarbeurs marks the start of a new chapter for the EmigratieBeurs. The combination of a familiar formula and an inspiring new location offers plenty of opportunities for further growth and international expansion. Visitors and exhibitors can count on a familiar event in a renewed setting, where dreams of a future abroad are closer than ever."
Sterre van de Kerkhof
