Jaarbeurs launches healthcare & hr trade fair with focus on staff challenges

Care & hr at Royal Jaarbeurs
Elsje van Vuuren
Elsje van Vuuren
05 March 2025
2 min

Utrecht, 5 March 2025 - From 8 to 10 April 2025, the first edition of the Zorg & hr trade fair will take place in Royal Jaarbeurs. Jaarbeurs is organising this trade fair, leveraging the expertise of HR service provider Randstad, the event's founding partner. The fair aims to support healthcare professionals with their staffing needs. Exhibitors will have the opportunity to present their innovative solutions to healthcare managers and department heads dealing with staffing issues. The Zorg & hr trade fair will provide insight into all the 'technical' possibilities to effectively address the staffing challenges in healthcare.

Audrey Wilschut, exhibition manager Royal Jaarbeurs: "Technology helps reduce staff shortages in healthcare by working more efficiently, reducing administrative burdens and supporting healthcare providers with new technologies. This is why we want to give all visitors to Zorg & hr additional insight into innovative solutions."

Staffing challenges in healthcare: using technology a must
Audrey Wilschut: "At the trade fair, we will set up a special Care & HR theatre and we will set out a tailor-made route along exhibitors." In the theatre, organisations such as mProve, Visma, Anders Werken in de Zorg/Digivaardig in de Zorg, Buro Strakz and Utrechtzorg will give presentations. Bianca Buurman, president of the V&VN, will take the main stage on Wednesday 9 April and share her views on the possibilities and limitations of technology in addressing the staff shortage in healthcare. "Do we want the pizza to be delivered on time or the ambulance to arrive on time? In the near future, we may have to choose what we will invest in as a society. It is hard to say where AI will be in a few years," Bianca Buurman said.

Care & hr: drastic measures are inevitable
The staff shortage in the care sector is severe. Fewer and fewer care providers are caring for more and more people. According to the Social and Economic Council (SER), one in seven people currently working in care is estimated to be one in four by 2040. The challenge of meeting the demand for care in 2040 too is enormous and drastic measures are unavoidable. Lieke Schepers, managing director Randstad Professional: "We believe that progress is created when the right people and expertise come together. This is how we help our relations to take steps in the rapidly changing world of Healthcare. I am enormously proud that, as a founding partner of Randstad, we are contributing to the creation of Zorg & hr. In this way, we can make that connection and contribute to ensuring that healthcare remains accessible to everyone - also in the future."

Additional information
More information on Care & hr: https: //www.zorg-en-ict.nl/zorg-hr

Elsje van Vuuren

Elsje has worked for two years as a Corporate PR and communications consultant in the corporate communications team at Jaarbeurs.

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