Eventsummit beurslocatie evenement locatie Jaarbeurs U trecht

Welcome to Royal Jaarbeurs

The heart of the Netherlands

Conveniently located within walking distance of Utrecht Central Station and only 30 minutes from Schiphol Airport.

Sustainable and innovative

We believe that there has to be a place where people can truly meet each other. Meet each other to grow.

More than a century of expertise

Established to promote trade and industry and to stimulate prosperity, this ideal still forms our foundation.

Personalised service

We help you achieve your goals and provide personalized professional service.

Find the perfect venue for your event

Practical information

Jaarbeurs is conveniently located in the centre of The Netherlands, only 30 minutes from Schiphol Airport, and is easily accessible by public transport or by car. Jaarbeurs is located within walking distance from Utrecht Central Station and offers ample parking. We hope to see you soon.

Plan your journey to Jaarbeurs 

New: Discover our online booking platform to book your meeting room

Do you need to easily book a room for your meeting or training? You can book it easily with Jaarbeurs MeetUp.

  • Access at any time, any place
  • Direct insight in the availability and costs
  • Booked within 5 minutes!

Quick and easy, whenever it suits you. Book your meeting room now with Jaarbeurs.


peter scholte

New Royal Jaarbeurs head chef serving contemporary green cuisine

Peter Scholte started his new role as head chef of Royal Jaarbeurs on 1 March. He brings with him a wealth of expertise from previous positions at the likes of the prestigious Le Garage and Duchess restaurants in Amsterdam, the renowned Spanish restaurant El Bulli and the Hotel Continental in Norway, where Scholte earned a Michelin Star. “We are pleased with the appointment of a new head chef of such calibre,” says Jeroen van Hooff, CEO of Jaarbeurs.
Koninklijke Jaarbeurs wint gouden award Beste Congreslocatie

Royal Jaarbeurs wins Gold Award for Best Conference Venue  

Utrecht, 30 January 2023 – Royal Jaarbeurs wins National Gold Award for ‘Best Conference Venue of 2022’. Initiator of the award is the trade journal for business events venues MEETINGS. Jeroen van Hooff, CEO Royal Jaarbeurs: “Winning this award is a huge honour. We are extremely proud of being able...
Michiel ton

The Vakantiebeurs satisfied about a successful edition after two years of absence

The organisation of the 52nd edition of the Vakantiebeurs at Royal Jaarbeurs can look back on a successful event. The reactions of both visitors and exhibitors were positive. “This edition, we had the biggest stand ever at the Vakantiebeurs. The Corendon Club House received large numbers of...
Future Green City 2024 in Jaarbeurs Utrecht duurzaam congres

International Future Green City conference is coming to Jaarbeurs in 2024

Today, the organisation of the international Future Green City 2024 conference announced that it has chosen Royal Jaarbeurs and the Municipality of Utrecht as host venue and city for the conference on the greening of cities. From September 23 to 26 2024, professionals from the Netherlands and abroad will attend the Beatrix Theater of Jaarbeurs, to exchange ideas and discuss shaping liveable green city of the future.

Royal Jaarbeurs wins two international awards for sustainability and digital innovation

Today, Royal Jaarbeurs will be presented with two international awards at the annual UFI Global Congress. UFI is the global association of event venues and organisers. Jaarbeurs won the UFI Sustainability Award for making its catering selection more sustainable and for the way it combats food waste. In addition, Jaarbeurs won the international UFI Digital Innovation Award for its new indoor navigation app: the Jaarbeurs Live app.

Welcome to Royal Jaarbeurs

For over 100 years, Royal Jaarbeurs organises and facilitates trade fairs, conferences, events and other meetings. Live and online.

We believe there should be a place where you can really meet each other. To connect and to grow.
At Jaarbeurs, we offer and create the space to accelerate growth: as people, as an organisation and as an industry.
In a sustainable, friendly and innovativet way. Live and online. In the centre of the country, in the heart of the city of Utrecht, with you as our main focus.

Why should you organize your event at Jaarbeurs?

Royal Jaarbeurs in Utrecht is much more than just a venue. With our years of experience and expertise, we can anticipate and respond to your wishes and needs for any type of event. We are your partners and think along about the layout and execution and offer everything you need: delicious catering and restaurants, good technology and a personal account manager. Organising events is in our DNA!

We were awarded by the public as the Congress Venue of the Year 2022, a wonderful recognition from our customers and visitors! For us, a business event is only successful when the organiser and all visitors are satisfied. How can we help you?

Beatrix theater

Royal Jaarbeurs wins two international awards for sustainability and digital innovation

Royal Jaarbeurs received two international awards during the annual UFI Global Conference. The Sustainability Award 2022 and The Digital Innovation Award 2022. Jeroen van Hooff, CEO Royal Jaarbeurs: “We are continuously taking steps towards becoming Europe’s most sustainable and smart event venue and organiser by 2030. I am incredibly proud that the steps we have taken so far in the fields of sustainability and digitisation are internationally recognised.”

Read more below

Koninklijke Jaarbeurs wint twee internationale awards voor duurzaamheid en digitale innovatie.JPG

This is how we help you to be a successful event exhibitor

When people come together, beautiful things are created. This also applies to the exhibitions organised by the Jaarbeurs. With 29 of our own events, we ensure that organisations come into contact with tomorrow's customers. Jaarbeurs welcomes 2.5 million visitors each year. We facilitate growth and development in various segments: We are active with events in the following industries: construction & installation, industry, logistics, IT, media, care, education, travel and leisure. 

We like to share our experience and expertise, so that you can use this knowledge when preparing your event participation. We are happy to advise you!

Michiel ton